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Why One-Size-Fits-All Marketing Is Dead and How Personalization Will Make or Break Your Business

Why One-Size-Fits-All Marketing Is Dead and How Personalization Will Make or Break Your BusinessDrew Mirandus Published on: 11/02/2025

Mass marketing is dead. Generic messaging gets ignored. To win, your brand must feel personal, relevant, and intentional. Speak directly to your audience—or risk being forgotten.

Personalized marketing strategiesIncrease conversions with personalizationStrategic brand positioningData-driven audience targeting
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Branding Is More Than a Logo: Why Social Media Needs an Anthropomorphic Approach

Branding Is More Than a Logo: Why Social Media Needs an Anthropomorphic ApproachBy: Drew Mirandus Published on: 03/07/2025

Your brand isn’t just how it looks—it’s how it feels. This article unpacks why voice and personality matter more than ever, and how to build a brand that connects like a human, not just another polished page.

Brand Essentials
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Branding Is More Than a Logo: Why Social Media Needs an Anthropomorphic Approach